A young Bengaluru startup is changing how Indian households use kitchens. Beyond Appliances, co-founded by Eshwar K. Vikas and Rakesh Patil, aims to bring smart kitchen appliances to every home. In October 2025, they raised ₹34.9 crores (US $4 million) in a Series A round led by Fireside Ventures. Their goal: ramp up manufacturing, create more innovative products, and redefine what a kitchen can do.
From Idea to Smart Kitchen
Founders’ Background: Eshwar and Rakesh aren’t new to this field. They earlier co-founded Mukunda Foods, a venture focused on automating commercial kitchens.
The Spark: The two wondered — if people spend so much time in Indian kitchens, why hasn’t technology made life easier there? Smart homes are becoming common, but smart kitchens are still rare.
Indian Context Matters: They realised imported global appliances don’t suit Indian cooking — from deep frying and pressure cooking to heavy spice use. Beyond Appliances was born to solve this gap with locally relevant innovation.
What Makes Beyond Appliances Different
Beyond Appliances isn’t just about high-tech gadgets; it’s about thoughtful design built for Indian homes:
- Smart Chimneys: These Android-powered chimneys let users stream Netflix, play Spotify, or manage grocery lists while cooking.
- Plug-and-Play Design: Installation takes minutes — no technician required.
- Safety & Precision in Cooktops: With Flame Failure Devices (FFD) and auto-shutoff timers, their cooktops prevent leaks and burning, making cooking safer.
- Made in India, Designed for India: Every product is developed and manufactured locally, ensuring affordability and adaptability to Indian conditions.
Growth & Consumer Response
Since their first funding round in 2024 (~US $2 million), Beyond Appliances has doubled its revenue. Customers aren’t just buying once — they’re coming back for more. Their mix of clean aesthetics, powerful performance, and safety features has won trust across major Indian cities.
Who Are the Founders?
- Eshwar K. Vikas (Co-Founder & CEO): With a background in food-tech automation, he envisions a future where cooking feels enjoyable, not exhausting.
- Rakesh Patil (Co-Founder & CTO): An engineer who once worked on India’s Tejas aircraft engine, he now leads R&D to ensure every product is robust, reliable, and future-ready.
What’s Next for Beyond Appliances
With fresh capital, the company plans to:
- Scale Manufacturing: From four factories to six in 2026 to meet national demand.
- Expand Product Line: Introduce AI-driven and IoT-connected kitchen devices.
- Invest in R&D: Develop patented technology for greater efficiency and safety.
- Grow Retail Presence: Move beyond online sales to physical stores in cities like Mumbai, Delhi, and Bengaluru.
Why It Matters
India’s kitchen-appliance market is booming, and Beyond Appliances is leading the “smart kitchen made in India” revolution. They’re not just creating new products — they’re changing how we think about home cooking. With innovation rooted in real Indian needs, the brand blends convenience, safety, and joy into daily routines.
Final Thoughts
Beyond Appliances shows that when technology meets empathy, transformation follows. By listening to Indian households and building solutions that simplify everyday cooking, this Bengaluru startup proves that the future of home innovation lies not in copying the West but in understanding the East.
About Marketing Mirror
This article is written by Marketing Mirror — a storytelling platform that captures the journeys of India’s boldest founders, startups, and brands. We highlight how vision, strategy, and innovation drive business growth across industries. Follow Marketing Mirror for more inspiring startup stories, funding updates, and behind-the-brand narratives shaping India’s new economy.
