Startup Stories

Brand journeys and founder stories focused on marketing and growth.

How Nutrifresh is Bringing Fresh, Pesticide-Free Food to Your Table Using Hydroponic Farming

Startup Stories /

In a world where consumers are becoming increasingly health-conscious, the demand forclean, fresh, and chemical-free food is rising. Answering this call is Nutrifresh, aPune-based startup that has reimagined farming by adopting a futuristic approach:hydroponics. Co-founded by Sanket Mehta, a former banker, Nutrifresh is committed todelivering safe, sustainable, and traceable produce—from farm to fork in less […]

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How a Kerala Man Left His Job in Qatar to Build a ₹15 Crore Flavoured Yoghurt Brand Loved by Ambanis

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While many entrepreneurs rely on social media campaigns and influencer marketing to growtheir businesses, Nahaz Basheer took a completely different route—by handing out yoghurtsamples in malls and metro stations. What started as a simple idea has now grown intoCrèmberie, a flavoured yoghurt brand with an annual revenue of ₹15 crore and a customer basethat includes

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From Hobby to ₹8.5 Crore Business: How This MomTurned Crochet into a Livelihood for 300 Women Workingfrom Home

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A Simple Hobby That Sparked a Movement When Heena Patel started knitting in 2013 during her pregnancy, she had no idea it wouldbecome her life’s purpose. What began as a way to cope with personal grief turned into amission to empower hundreds of women across India. Healing Through Yarn and Needles After losing her six-year-old

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How a Family Startup is Replacing Plastic Bubble Wrap with Eco-Friendly Paper

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In a time when plastic pollution is a growing global concern, a small family-run startup fromNavi Mumbai is offering a smart and sustainable solution. EcoCushionPaper is changinghow we pack and protect fragile items—replacing traditional bubble wrap with an innovative,eco-friendly alternative made entirely from paper. How a House Move Sparked a Green Idea It all began

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Bengaluru Engineer Quits Job to Build India’s First Millet Ice Cream Brand – Now Earning ₹2 Lakh a Month

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In the bustling streets of Malleshwaram, Bengaluru, a small dessert brand is redefining how welook at ice cream. Meet Liki Foods — India’s very first startup creating millet-based, dairy-freeice cream that’s not just healthy but genuinely delicious.Founded by former techie Gautam Raikar, Liki Foods is on a mission to make millets cool again.With creamy scoops

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How Three Friends are Revolutionizing Indian Food with a₹247 Cr Brand.

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In a world full of packaged, chemical-filled foods, three friends came together to change theway India eats. Meet Dr. Prithwi Singh, Darshan Krishnamurthy, and RaghuveerAllada—the brains behind Khetika, a food brand focused on clean-label, traditional Indianfood that’s free from additives and artificial processing.Launched in 2017, Khetika started in Navi Mumbai with one clear goal: bring

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How Dahibara Express Is Taking Odisha’s Street FoodNationwide

Startup Stories /

From Craving to Culinary Empire In 2023, Sourabh Khandelwal launched Dahibara Express in Bhubaneswar with a dreamto take Odisha’s beloved Dahibara Aloo Dum across India. Starting with just ₹15,000, hisgoal was simple: serve authentic street food with high hygiene and low prices. What beganas a modest food stall has grown into a thriving chain, now

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How Attero’s Digital Platforms Are Revolutionizing E-Waste Recycling in India

Startup Stories /

India generates millions of tonnes of e-waste every year, yet most of it ends up in informalrecycling chains with poor safety, low recovery rates, and no digital records. But one startupis changing that — not just with technology, but with purpose. Attero: Leading the Charge in Responsible E-Waste Management Founded in 2008 by Nitin and

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How an Engineer’s Initiative Helps Farmers in Bihar Earn Double with Horticulture Training

Startup Stories /

Turning Farming into a Financial Opportunity Prabhat Kumar, an electrical engineer, returned to his village in Gaya, Bihar in 2015. He sawfarmers working endlessly but earning as little as ₹10,000 per acre per year from rice orwheat. Determined to change this, he founded SumArth, an NGO that empowers farmers toswitch to high-value horticulture crops and

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How ScrapJi Is Transforming Waste Recycling in Thane with Technology

Startup Stories /

Turning Trash into Opportunity In Thane, Maharashtra, two childhood friends saw the life-changing potential in somethingmost of us ignore—scrap. Inspired by a local kabadiwala, Henik Gala and Shreyas Jalapurlaunched ScrapJi in 2023. Today, their startup collects and recycles more than 10,000 kg ofwaste every month, aiming to build a trash-free India by 2030. Why ScrapJi

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