How Homemade Hair Gel Sparked the Idea for Arata

Sometimes, big businesses begin with small experiments at home. For Dhruv Madhok andDhruv Bhasin, the co-founders of Arata, India’s first 100% nature-derived, vegan, andcruelty-free haircare brand, the journey started with a simple homemade hair gel. Whatbegan as a kitchen experiment has today grown into a brand worth over ₹195 crore,inspiring thousands of consumers who want […]

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From Student to Social Entrepreneur: How Kirti Goel’s P-TAL Revived a 400-Year-Old Craft

Discovering your true calling often takes unexpected turns. For Kirti Goel, now 28, it began witha seemingly casual suggestion from her teacher to “try something artistic.” That advice not onlychanged her career path but also set her on a mission to revive the UNESCO-recognizedThathera craft of hand-beaten brass and copperware.Today, Kirti is the founder of

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How Jeevan Mushroom Built a Scalable Spawn Lab in Rajasthan’s Arid Zone

In Jaipur, Rajasthan, Jeevan Mushroom is rewriting what’s possible in mushroomcultivation. Founded in 2017 by Shanker Meena, the company runs a commercially scalablemushroom spawn lab in an arid region—supplying high-quality spawn to growers acrossIndia and training new entrepreneurs to start profitable farms. How a Career Pivot Sparked a Mushroom Mission Raised in a farming family,

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How Geeta Patil Turned ₹5,000 into a ₹4Crore Business with Patil Kaki

In Mumbai and Pune, Patil Kaki has become a household name for authentic Maharashtriansnacks. What began as a small home-based venture in 2016 has grown into a thrivingbusiness, thanks to the determination and culinary skills of Geeta Patil. How Patil Kaki Began with Just ₹5,000 In 2016, Geeta Patil faced a challenging time when her

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How Amit Ramani Changed Indian Workspaces with Awfis

The way we work in India is rapidly evolving, with flexible schedules and remote workbecoming common. In this changing landscape, Amit Ramani, the founder of Awfis SpaceSolutions, has reimagined the office experience. Starting in 2015 with just one coworkingspace, Awfis has become India’s largest flexible workspace provider, helping thousands ofbusinesses across the country find spaces

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How Clean Fanatics Is Earning ₹12 Crore Monthly by Transforming Home Cleaning Services

In Bengaluru, a promising startup called Clean Fanatics is revolutionizing the homecleaning and maintenance industry. Founded in 2022 by BJ Arun and Nishant Prasad, thiscompany has quickly grown to serve over 2,500 homes every month, offering a wide rangeof services including deep cleaning, painting, marble polishing, pest control, and homerenovation. Within just two years, Clean

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How Aecoz Is Replacing Plastic Plates with Eco-Friendly Paper Packaging

In Bengaluru, Aecoz, a sustainable startup launched in 2020 by siblings DhanvitaSathyanand, Bharath Sathyanand, and Srinidhi Rajaram, is tackling one of India’s biggestenvironmental challenges—single-use plastic in the food industry. Their innovative solution?Durable, biodegradable paper packaging that’s strong enough for hot Indian food andsafe for the planet. How Plastic Waste Sparked an Eco-Friendly Vision India produces

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How Aurum Crafts Revived Handcrafted Wooden Kitchenware in Jaipur

Aurum Crafts, based in Jaipur, blends handcrafting traditions with contemporary style to offerbeautifully made wooden kitchen items. Founded by Punit Agarwal and Chandni Gupta,the brand specializes in cheese platters, serving trays, cutting boards, andbowls—designed for modern kitchens yet rooted in artisan skill. How Tradition Met Design in Aurum’s Living RoomWorkshop For a year, Punit and

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How Scrapdeal Made Recycling as Easy as Ordering Food in Pune

In Pune, three brothers—Jayesh, Ganesh, and Vaibhav Pakhale—redefined the age-oldkabadiwala model with Scrapdeal, an app-driven recycling service that brings sustainability,transparency, and convenience right to your doorstep. How It All Started With a College Clean-Up The journey began when engineering student Jayesh Pakhale struggled to dispose of bulkyscrap in college. Realizing how much recyclable material was

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How Palak Arora Turned Millets into Ready-to-Cook Meals for Everyone

At just 23, food technologist Palak Arora launched Millium under the umbrella of SatGuruSuperfoods — a brand that transforms humble millets into nutritious, ready-to-cook meals.Her startup not only champions healthy eating but also uplifts local farmers and reintroducestraditional grains in a modern, convenient format. How a Family Health Crisis Sparked an Idea The journey began

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